Blog

Where the Gummy Bears Came From Before The Jiu Jitsu Company was a company—before there was a sign on the door, mats on the floor, or a single paying member—someone brought a bag of gummy bears to training. We ate...

A recap from Alchemize East Coast Camp 2026. 200+ women, three days, Sara McMann, and one boutique that ran out of small sizes. From Angie at JJCo Fightwear.

The new look, the new voice, and where we're going next. By Angie Vogel · May 5, 2026 If you've been on the site this week, you may have noticed a few things changed. The colors are different. The type...

Après Roll: Now En-Rolling Welcome to Martial Athletics Dept. Class is officially in session. The Jiu Jitsu Company’s new Après Roll collection takes classic campus style and filters it through the lens of mat culture: heavyweight sweats, bold graphic hoodies,...

What the Heck’s Up With Tariffs — and What We’re Doing About It You might’ve seen some talk in the news about new tariffs coming — especially on goods imported from China. Since a good portion of our gear is...

How to know you’re training in the right environment. Whether you’re brand new to Brazilian Jiu Jitsu or considering a switch, the culture of the gym you choose matters as much as the technique they teach. You're not just picking...